a balanced path to healthy skin
build your holy grail era :))
For "The Skin You’re In".
Our skin’s needs shift with the day, season, and place. Our "SkinNOW Solutions" adapt in real-time to meet these changing demands.
Always effective, and gentle!
We use multi-pathway ingredients, biotechnology to adapt to your skin's chemistry, environment, genetics, delivering unmatched care & healthy skin.
For People, Planet & Pets.
We're all about balance! We carefully select our ingredients (we avoid 1,350 not-so-friendly ingredients) to make sure our formulas are gentle and easy on skin, planet and pets.
shop all products
OUR STORY
OUR STORY
"pronounced as uh-mee-nu"
At Aminu, we bring together the best of science and art to bring you your healthiest skin ever.
We draw inspiration from everywhere - from the powerhouse nutrients in superfoods to the fascinating world of microbiology, material sciences, art, and culture.
Our journey goes beyond skincare - it’s deeply personal. It’s shaped by real experiences and a genuine understanding of what it means to care for your skin in a way that feels balanced and fits into the balance of your life.
Skincare shouldn’t be complicated, so we’ve simplified it for you. Healthy, radiant skin is just a routine away!
DELIVERING SAFE & EFFECTIVE RESULTS
VEGAN
Our products are free from animal ingredients and byproducts like honey, milk.
DERMATOLOGICALLY TESTED
We’ve tested our products for safety, and they’re proven to be gentle and non-irritating.
MADE SAFE CERTIFIED
We follow safer, cleaner practices that go beyond any government standards.
ANIMAL TEST FREE
We never test our products on animals, anywhere in the world, nor support animal testing.
ZERO PLASTIC INSIDE
Proud to be Zero Plastic Inside signatories, with no microplastics or beads in our products.
MEDICERT AWARDED
This signifies expert testing of our product formulations for their intended use.
BLOGS
How to Apply Sunscreen Properly
Sunscreen Math and Alphabet Soup
Mineral vs. Chemical Sunscreens: What’s the Difference?
Follow us
Meet our community
Join the #AminuLife and share your voice with us
